You’ve gotten as far as shooting your own reel footage. Huge congrats! Or perhaps, you’ve finally gotten your hands on footage from past projects. Now you’re on to the daunting task of editing it into a solid marketing tool that really nails what you do well.
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Retta Putignano is partner and head writer of Create Your Reel (CYR), the Los Angeles-based demo reel production company, which writes, shoots, and edits custom footage for actor demo reels. Since launching in 2009, CYR has created reels for more than 800 clients. CYR was voted “Best Demo Reel Producer” by the Backstage Readers Choice Awards, and is happy to continue serving Los Angeles talent and the many actors who have flown in from all over the globe to shoot with them. Follow Create Your Reel on Facebook, Twitter @CreateYourReel, and at www.createyourreel.com.
Originally from Chicago, Retta is also an actor, producer, and graduate of the Second City Chicago Conservatory. She has appeared in more than 20 short films and three features. One film earned the Best Drama Award from the Academy of Television, Arts and Sciences. She has been a writing mentor for nine years with the Los Angeles-based non-profit www.WriteGirl.org, and her work has been published for as many years in their award-winning anthologies. Follow Retta on Twitter @RettaPutignano.